MiroMetrica inc.

We tailor our CRM strategies to your business and your customer base. Based on your objectives, our solutions comprise just the right blend of components from the three building blocks of CRM; Customer Intelligence, Customer Centric Operations, and Strategic Decision Support.

Customer Intelligence: Understand your customer demographics, needs, and preferences.

Define meaningful customer segmentation;
Forecast behavior through predictive modeling;
Automate targeted and event driven customer communications;
Mass-personalize sales offers;
Acquire customers;
Retain customers, increase their loyalty, reduce churn.

Customer Centric Operations: Build an infrastructure capable of supporting an exceptional customer experience.

Align customer strategy and execution across enterprise;
Automate sales and service;
Consolidate customer knowledge across departments;
Provide adequate access to customer information;
Improve processes impacting customer facing operations;
Increase efficiency of sales operations and customer service;
Establish a link into back office processes such as billing and accounting.

Strategic Decision Support: Drive ongoing CRM strategies with metrics of current and future success.

Reduce risk by establishing common benchmarks and metrics for projects;
Evaluate CRM initiatives at each implementation step;
Measure ongoing success of CRM programs;
Convert masses of data into meaningful customer information;
Determine the lifetime value of corporate customers.

Tel: 613.730.0007
miro@MiroMetrica.com

229 Hopewell Ave. | Ottawa, ON, Canada K1S 5R9 | © MiroMetrica Inc.